There's millions of hip hop listeners who would have had no idea money, power and respect was all you needed in life unless Andre Harrell fired a 24 year old Sean Combs from Uptown Records in 1993. On the SECOND part of our interview with Hot 97's Ebro In The Morning Host discusses new ways music will be rated and how $90 million started a rap empire.
The same year Andre Harrell fired Sean Combs from Uptown Records, Clive Davis and Arista offered the burgeoning A&R a label deal. While the deal was actually worth $10 million, Ebro explains how the deal was only offered due to corporate America's sudden interest in 90's Hip Hop:
There was a demand for Hip Hop. They saw it on Billboard, because in the hood, the Mom and Pop Shops got Soundscan. So, the big businesses, the Sonys, the whoever record labels were like 'Oh shit. We should make some of this and had budgets to go towards that. So when Puffy left Uptown working for Andre Harrell and I believe it Clive Davis who was at Arista. Clive Davis was like 'come over and bring me some of that street stuff y'all were doing at Uptown.' Which was MCA,which was Mary J. Blige, which Jodeci, which was all of that. So, Clive was like 'You was the guy to help do that? Come do that over here.' [Clive] cut Puffy a mean check. Some people say that check was $90 million.
CHECK OUT PART TWO OF EBRO'S INTERVIEW WITH TASTEMAKERS BELOW: